When Denver Post non-sports writer Alan Gottlieb set out to cover the inaugural season of Denver s first Major League Baseball franchise his instructions were simple: don t write a typical sports story. He didn t. This cheerfully sardonic book provides an outsider s look inside the world of big-time professional sports. It contains enough inside dirt to appeal to the hardcore fan. But it also casts a skeptical eye on this mega-business masquerading as the national pastime and as such will appeal to readers who could care less about batting averages and on base percentages. It s a rollicking fun read.