L Oreal Paris Superior Preference Permanent Hair Color 9.5A Lightest Ash Blonde L Oreal Paris superior preference at-home hair coloring kit is special because it delivers super shiny luminous hair color. From root to tip whether you have blonde hair brown hair black hair or red hair color your color won t look dull or brassy. We pair our translucent gel hair dye formula with our exclusive care supreme conditioner with shine serum which helps keep color vibrancy and provides silky and shiny hair. Our luminous blonde shades range across a wide spectrum from light blonde to dirty blonde honey blonde to red blonde and strawberry blonde to champagne blonde.