what does it take to have the freshest pits in town? oh just a grapefruity good deodorant with skin bestie hyaluronic acid is all. smell sweet AF with a refreshing citrus scent from some great smelling essential oils while we knock out odor with only natural ingredients (not those nasties like aluminum salts alcohol and parabens). no more secret sniff checks just a whole lot of confidence. you’ll feel even fresher with the added goodness of our fave acid (hyaluronic acid that is) giving you an extra boost in hydration smoothness and nourishment so your pits will be more than just fresh... they ll be fressssh AF! b.fresh fressssh AF grapefruitty good deodorant is a vegan friendly formula that is PETA -approved cruelty free - so you can love your morning routine even more knowing you’re using a deodorant that cares about your skin and cares about the planet. to get those fressssh AF underarms just roll me up and wipe me in your pits when they re clean & dry. that s it you re good to go.