Colgate Sensitive Prevent and Repair Gentle Mint Toothpaste is a clinically proven formula that works fast within 2 weeks and provides long-lasting sensitivity relief and builds a protective shield to help prevent painful sensitivity with regular use. This sensitive toothpaste contains an advanced dual-action formula that helps prevent painful sensitivity and helps repair weakened parts of sensitive teeth. Plus Colgate Sensitive Prevent and Repair toothpaste helps strengthen enamel with fluoride whiten teeth defend against cavities and provides the freshness you trust from Colgate. At Colgate we make products that promote healthy smiles. Not only because having a healthy smile is important to your overall health but because when you have a healthy smile you actually smile more – and that’s a powerful thing. Smiles are the simplest form of optimism something we need now more than ever. That’s why we’re championing optimism – we are committed to creating a healthier planet and working every day to create healthy smiles for all.