Purex DIA10245 Ultra Concentrated Detergent gives your laundry an unmatched superior clean. It s a specially formulated powder that features dynamic fragrance crystals that give your clothes a long-lasting freshness. This multi-purpose detergent penetrates deep into fabric fibers to quickly wash away ground-in dirt and soils. It possesses a strong and effective stain-fighting power that is driven by professional-strength ingredients to keep your white clothes white and your colors bright. Because this blue Purex powder detergent is concentrated it allows you to use less detergent per load. It has a pleasant Fresh Spring Waters scent that helps to remove tough odors and leaves your clothes smelling completely clean. Purex Ultra Concentrated Detergent is compatible with both traditional and high-efficiency washing units. This premium detergent offers a pure clean.